[Perspectives] World Oncology Forum amplifies its appeal in global fight against cancer

10 years ago, the Stop Cancer Now! appeal (panel 1) was launched,1 urging world leaders to intervene and stem the rapid increase in death and suffering due to cancer that was predicted to occur, especially for low-income and middle-income countries (LMICs). The appeal did not ask for discovery or rocket science, it just asked leaders to take responsibility and act on ten proven interventions. That appeal represented the outcome of the first World Oncology Forum, a gathering of 100 leading international experts that had been convened by the European School of Oncology in Lugano, Switzerland, in 2012, to consider the question “Are we winning the war against cancer?”.